Anuj Bohra

Growth Marketing at IDFC FIRST Bank

Role: Digital Acquisition at IDFC FIRST Bank
Location: Mumbai, MH, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Anuj Bohra

Digital & performance marketing over a decade across diversified industry verticals -…

Experience

Digital Acquisition
IDFC FIRST Bank
Aug 2022 — Present · Mumbai, IN

Education

Welingkar Institute of Management
Master of Business Administration - MBA, Marketing
2016 — 2018
Bombay Cambridge International School, Andheri East
Secondary School
1997 — 2008
Thadomal Shahani Engineering College
Bachelor of Engineering (B.E.), Information Technology
2010 — 2014
Acharya A.V Patel Jr. College
HSC, Computer Science
2008 — 2010

Skills

Marketing Communications
Research
Public Speaking
Html
Google Webmaster Tools
E-Commerce
C++
SEO
Logical Approach
Business Analysis
Budgets
Tally Erp
Google Analytics
Windows
Organic Search
SEO Audits
Java
Keyword Research
Link Building
Strategic Planning
Online Research

Contact information

Verified work emails, personal emails, and direct dials — unlocked in one click.

Work email
•••••@idfcfirst.bank.in
Personal email
•••••@•••••.com
Direct dial
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Current company

IDFC FIRST Bank

Banking · 53K employees · Founded 2015 · Mumbai, Maharashtra, India

**Never share your password, OTP, UPI Pin, CVV etc with anyone.** Formed in December 2018 through the merger of infrastructure finance giant IDFC Bank and retail finance specialist Capital First, we commenced commercial banking operations in 2016. Our core principles: Vision: Building a world-class bank in India, driven by ethical, customer-friendly, digital, and socially responsible banking principles. Universal Bank: Offering a comprehensive range of services like Retail, MSME, Rural, Startups, Cash & Wealth Management, Deposits, Corporate & Government Banking, Working Capital, Trade Finance, and Treasury Solutions. Ethical Banking: We follow a 'Near and Dear' test, ensuring products are customer-friendly enough for employees to recommend to loved ones. We simplify legal jargon for clarity and offer 'ZERO FEE Banking' on all savings account services like SMS alerts, IMPS, RTGS, NEFT, ATM withdrawals, and more, making it India’s 1st & only bank to do so. Customer-Friendly Banking: IDFC FIRST Bank credits monthly interest on savings accounts, offers lifetime-free credit cards with non-expiring rewards and transparent fees. Technology-led Banking: Seamless services across mobile, branches, internet banking, call centres, & relationship managers. Our mobile app, with 250+ features, is rated 4.8 on Google Play & the App Store. Global rating agency Forrester ranked it India’s best & among the world’s top 20 for two consecutive years. Social Good Banking: Focusing on financial inclusion, we serve 40M+ customers, with 16M lifestyle improvement loans,15M loans to 4.3M women entrepreneurs, 6.5M vehicle loans, 1M each for sanitation & livelihood, 300K SME, and 100K home loans. ESG Goals: We hold high ESG scores, demonstrating our commitment to financial inclusion & social responsibility. Creating a new-age, ethical and world-class institution for India is a privilege for its employees.

idfcfirst.bank.in

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About Anuj Bohra

Experience

Digital Acquisition

Education

Welingkar Institute of Management

Bombay Cambridge International School, Andheri East

Thadomal Shahani Engineering College

Acharya A.V Patel Jr. College

Skills

Find verified contacts for anyone on LinkedIn