Ant Robinson

WORK HISTORY

SKILLS

ABOUT ANT ROBINSON

Multi award-winning digital marketing strategist and conference speaker specialising in technical SEO architecture and integrated content strategy for scalable platforms. I help organisations engineer SEO into their core architecture, transforming content, structured data and technical precision into sustainable commercial growth.Over two decades in digital strategy have shaped my belief that the most scalable growth happens when SEO, content strategy and data are designed to operate as one system.Currently leading technical SEO strategy at Redbrain, building the SEO foundation for 37x.com a marketplace SaaS platform built for scaling international expansion. PhilosophySEO should be engineered into a platform’s core, not layered on as an afterthought. Technical SEO and content strategy are not separate disciplines they’re how digital platforms translate visibility into commercial value.I champion data-driven, automation-enabled strategies that align technical infrastructure with content frameworks designed to drive measurable outcomes. Breaking down silos between paid, owned, and earned channels is not aspirational it’s the operational model of modern scalable digital strategy.Core FocusBuilding technical SEO and content strategies that scale globally - where infrastructure and customer-facing content operate as one system:• International SEO frameworks that with scale• SEO infrastructure embedded within platform development, not retrofitted post-launch• Marketing automation connecting technical execution and content production• Growth methodologies that accelerate organic visibilityAreas of Expertise• Creating data-driven content strategies that map to customer intent and drive organic acquisition • Technical SEO Architecture for consumer e-commerce and SaaS• International & Multilingual SEO StrategyExperience20+ years delivering digital marketing, technical SEO, and content strategy across consumer e-commerce, automotive, FMCG, fashion and B2B SaaS. Experience includes agency and client-side leadership, notably at AutoTrader and Pure Optimisation.Deep expertise in marketplace dynamics, content and organic acquisition strategies for high-consideration purchases. Recognition• Winner of the UK Search Awards with AutoTrader - Best Use of Search•. Nominated for The Drum\'s Top 50 Most Influential Search Professionals• US Eu and UK Search Awards Judge• International Conference Speaker (Pubcon & BrightonSEO multiple appearances)BrightonSEO\'s Local SEO Strategies talk: https://youtu.be/Dy3QKj_CWx0