Antony Joseph
Senior Media Strategist I Client Growth Partner I Martech Transformation Leader specialised in Cross-Platform Media Campaigns.
- Role
- Integrated Client Lead at Wavemaker
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Antony Joseph
Seasoned media strategist with 24 years in media strategy, planning, buying, and businessgrowth across digital and offline channels. Proven success with brands like Titan, ACKO,Matrimony, Nippon, ITC Foods, and Many. Certified in Strategic Management (IIMKozhikode) and currently pursuing AI for Leaders at IIM Calcutta.
Experience
Integrated Client Lead
Jun 2021 — Present · Bangalore Urban, IN
Drive strategic insights and ensure the delivery of media KPIs for key clients, including Matrimony, Nippon Paint, Hatsun Agro, Modenik, Paragon Footwear, Confirm Tkt & AbhibusEstablish and nurture deep, influential relationships with senior stakeholders to align client needs with agency capabilities.Oversee the execution of integrated marketing strategies that effectively address client objectives and enhance brand visibility.Foster collaboration among cross-functional teams, ensuring seamless communication and teamwork in service delivery.Inspire and mentor team members, promoting a culture of innovation, excellence, and continuous improvement.Regularly analyze performance metrics and provide actionable insights to optimize campaign effectiveness and ROI.Lead client meetings and presentations, effectively communicating strategies, results, and recommendations.Stay updated on industry trends and best practices to inform client strategies and maintain a competitive edge.
Education
Indian Institute of Management, Kozhikode
Strategic Management Program, Strategy
Madras Christian College
B.Sc, Chemistry
1993 — 1996
Manipal University
MBA, Marketing
2008 — 2010
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