Anton Wurr

About Anton Wurr

An experienced, performance-driven, creative executive who’s passionate about branding,marketing, and lead generation. Career success in driving the strategy, vision and marketing for start-up, growth-stage and established companies. A productive leader dedicated to delivering successful and innovative campaigns across all marketing channels. Recognized for expertise in digital marketing, lead generation and nurturing, and successfully executing go-to-market strategies that drive revenue.

Experience

1. Director of Marketing

   Bill360

   May 2023 — Present · Tampa, FL, US

   Bill360 is a SaaS-based accounting automation and payments platform specifically-designed for small-to-medium-sized B2B companies. It combines smart invoicing, embedded payments, reconciliation, data analytics, and unique collaboration tools to help businesses accelerate their cash flow.• Lead the strategy, creative and marketing operations teams responsible for supporting Bill360\'s demand generation, branding, product marketing, and sales enablement.• Develop, launch and analyze marketing strategy, content marketing, and digital campaigns (PPC, SEO, email, and social media marketing) that target B2B company leaders and finance/accounting executives, as well as potential software partners, with the goal of generating demand.• Design, execute, and optimize lead generation plan that creates Marketing Qualified Leads for inside sales team.• Develop and design product collateral, sales presentations, company videos, and trade show signage.• Lead cross functional teams on high-level projects including new website launch and the building of our marketing tech stack.

Education

• St. Petersburg College

  AA, Computer Science

  1989 — 1992

• University of South Florida

  BA, Creative Writing

  1992 — 1995

Skills

• Marketing Strategy
• Social Media
• Demand Generation
• Graphic Design
• Strategy
• E-Commerce
• Web Content
• B2b Marketing
• Online Marketing
• SEO
• Competitive Analysis
• Corporate Branding
• Product Management
• Business Development
• Digital Marketing
• Advertising
• Creative Services
• Public Relations
• Creative Writing
• Direct Mail
• Media Relations
• Lead Generation
• Web Marketing
• Brand Awareness
• Event Management
• Market Planning
• Management
• Integrated Marketing
• Corporate Communications
• P&L Management
• Business-to-Business (B2b)
• B2b
• Search Engine Marketing (Sem)
• Direct Marketing
• Leadership
• Marketing Communications
• Marketing
• Video Production
• Marketing Management
• Strategic Partnerships