Antonio Silva Puesan

About Antonio Silva Puesan

As a Baseball Front Office professional, recruiter, and evaluator, I’m passionate about building a winning culture through strategic talent acquisition, player development, and digital engagement.With experience as a former Kansas City Royals minor league pitcher (1993–1995) and Digital Marketing Director specializing in Communications, Social Media for sports brands, I bring a rare combination of on-field knowledge, player relations expertise, and front-office leadership to any organization. My work in player personnel and communications has strengthened my ability to connect with athletes, manage transitions, and foster team cohesion across local and international players.My journey from the mound to the front office has given me invaluable insights into scouting, player development, leadership, and strategic team-building. I understand what it takes to recruit top talent, cultivate a championship mindset, and engage fans through compelling digital storytelling.Notable achievements include- Leading player onboarding, communications, and team integration as part of the Toros del Este front office- Scouting and evaluating talent with a keen eye for potential- Developing viral digital campaigns—such as #Torolio with Toros del Este—that connected athletes, brands, and fans- Collaborating with major brands in the U.S. and the Dominican Republic as a digital advisor and influencer- Enhancing team visibility and revenue through content strategy, video production, and social media leadership.I thrive where innovation meets tradition, blending baseball operations expertise with modern marketing strategy to drive success both on and off the field.• Seeking an opportunity to contribute to a winning culture by leveraging my front-office experience, player relations background, and digital strategy skills. Let’s build something great together!

Experience

1. Digital Marketing Director

   Toros Del Este

   Sep 2015 — Present · La Romana, DO

   As part of the GM Operations team, I contributed to the 2019–2020 National and Caribbean Winter League Championship, achieving a 51-win season. I helped lead the league’s best four-year record (90–78) and became part of the first Dominican team to record multiple 10+ game winning streaks in a single season. Additionally, I pioneered the first organized Social Media Marketing Department in Dominican Winter Baseball, driving brand awareness, engagement, and sales through content strategy and digital leadership.Beyond front office operations, I also managed player personnel and communications, facilitating player onboarding, daily coordination, and team integration to ensure a cohesive and professional environment for both local and international athletes.

Education

• Universidad Catolica Santo Domingo

  Advertising and graphic Design, Communication and Media Studies

  1992 — 1999

• Centro de Educación Integral C.E.D.I.

  Bachiller en Ciencias y Letras, Centro de Educación Integral - CEDI

  1989 — 1991

• Altos de Chavon - School of Design

  Diseño Gráfico Publicitario, Advertising

  1997 — 1997

• Centro de Formación Don Max

  Bachiller en Filosofia y letras, Don Max

  1978 — 1989

Skills

• Social Media Marketing
• Marketing
• Interactive Marketing
• Graphic Design
• Graphics
• Content Marketing
• Direct Marketing
• Corporate Branding
• Digital Strategy
• Facebook
• SEO
• Sports Analyst
• Social Networking
• Multimedia
• Creative Direction
• Digital Media
• Google Adwords
• Media Buying
• Copywriting
• Web Design
• Branded Content
• Logo Design
• Brand Development
• Google Display
• Radio
• Digital Marketing
• Corporate Identity
• Advertising
• Small Business Marketing
• Web Analytics
• Baseball
• Sports Writing
• Integrated Marketing
• Interactive Advertising
• Google Analytics
• Media Planning
• Photoshop
• Broadcast
• Creative Strategy
• Content Strategy