Antonio Davila
Product Management Intern, Brand Operations Marketing Technologist @Procter & Gamble
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WORK HISTORY
Product Management Intern, Brand Operations Marketing Technologist @Procter & Gamble
Toronto, ON, CA
Led end-to-end product management for P&G Good Everyday website, overseeing technical pipelines, sprint calls, and campaign development for brands like Pampers, Downy, and Charmin.• Coordinated 5+ campaigns, aligning brand managers, developers, and vendors to deliver promotions, producing weekly performance reports and resolving live issues.• Drove 15x increase in Pampers coupon redemptions by transitioning high-value coupons to the website, enhancing user engagement.• Designed a dashboard integrating customer platform and Google Analytics data, providing insights to optimize Canada-wide marketing programs.• Executed a compliant e-blast to several thousand users in 48 hours, rapidly mastering tools to target underserved segments.• Recommended a Power BI solution to visualize category data, streamlining onboarding and securing stakeholder approval.• Ensured site compliance with privacy, security, and accessibility standards, managing infrastructure enhancements and fraud mitigation.
EDUCATION
Universitat Pompeu Fabra
Business/Commerce, General
St. Michael's College School
Graduation Certificate / Ontario Secondary School Diploma
The University of British Columbia
Bachelor of Applied Science - BASc, Integrated Engineering (Computer and Mechanical Specialization) & Commerce Minor
SKILLS
ABOUT ANTONIO DAVILA
Driven engineering student with 2 years of diverse experience in product management…
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