Tonia Reddin

People & Operations Data Analyst | Excel, SQL, Power BI | HR Technologies & Automation | Organizational Development

Role
Data Analyst HR Generalist at Sendacake Llc
Location
Tacoma, WA, US
LinkedIn followers
500 followers

About Tonia Reddin

PEOPLE DATA ANALYST CHANGE & ENGAGEMENT PROCESS AUTOMATION & OPTIMIZATION & AI EXCEL, SQL, POWER BI PYTHON, R, AI I am the data-driven HR professional focused on people analytics, automation, and decision support. Skilled in Excel, SQL, Power BI, and dashboarding. Currently building predictive models and expanding my skills in Python and R to support advanced HR analytics. I streamline and automate HR processes to free up time for strategic work — then transform the resulting data into insights that drive business impact. Based in Washington State, I bring together people analytics, engagement strategy, visual storytelling, and hands-on change management to deliver measurable, bottom-line results. WHAT I DO • AUTOMATE processes build automated workflows, auto‑reports, and self‑service dashboards that cut manual work and errors • ANALYZE & VISUALIZE data turn SQL, Power BI, and Tableau outputs into clear, decision‑ready dashboards • CLARIFY insights translate complex HR metrics into stories tied to profit, productivity, and risk • LEAD change guide teams through new systems and policies, tracking adoption until the habits stick • BOOST engagement use survey results and predictive models to design programs that raise motivation and retention STRENGTHS Excel | SQL | Power BI | Tableau | Process automation Change management Workflow optimization Data visualization Workforce analytics Employee engagement Compensation & benefits SHRM‑SCP candidate (2025) WHY CONNECT I’m passionate about strategic HR insight, automation and analytics to help companies scale sustainably. If data‑informed people strategy, HR‑tech innovation, or culture transformation resonates with you, let’s connect. Open to collaborations and knowledge sharing *All official documents and certifications are under the name Antonina Dubovaya

Experience

  1. Data Analyst HR Generalist

    Sendacake Llc

    Nov 2024 — Present · WA, US

Education

  • Higher School of Economics

    Master of Business Administration (M.B.A.)

    2014 — 2016

  • Tacoma Community College

    Bachelor of Applied Science - BASc

  • Plekhanov Russian University of Economics

    Bachelor’s Degree

    2009 — 2013

  • Moscow State University of Instrument Engineering and Computer Sciences (MGUPI)

    Bachelor’s Degree

    2008 — 2009

  • ESCP Europe

    Master’s Degree

    2015 — 2016

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Tonia Reddin — Data Analyst HR Generalist at Sendacake Llc in Tacoma, WA, US | Unifers