Antoinette Wong
Student at Northeastern University
- Role
- Growth Marketing at DraftKings Inc.
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Antoinette Wong
I am a Marketing and Communication Studies student at Northeastern University with a strong interest in community-focused marketing, event execution, and creative brand strategy. Growing up in Hong Kong taught me how to thrive in fast-paced environments, value diverse perspectives, and stay curious about the ways people and brands connect.At Notability, I supported creator partnerships, helped coordinate an ambassador event, and strengthened team systems to improve communication and workflow. I also worked in event-based roles with global luxury brands and nonprofits, which helped me develop confidence in planning, logistics, and relationship building.I am most motivated by work that involves collaboration, problem-solving, and meaningful engagement with users or communities. I look forward to contributing to teams where I can continue developing my skills in marketing, events, and communications while taking on new challenges.
Experience
Growth Marketing
Jan 2026 — Present · Boston, MA, US
Support the planning and execution of paid growth marketing campaigns across linear TV, OTT, and YouTube, with a focus on DraftKings’ Fantasy and Sportsbook products- Collaborate with media partners and internal teams to ensure effective campaign setup, delivery, and optimization- Assist in analyzing and recapping campaign performance to identify insights, learnings, and opportunities for improvement- Partner cross-functionally with Creative, Analytics, and Marketing teams to align messaging and strategy across streaming platforms
Education
Northeastern University
Bachelor of Business Administration and Communication Studies - BS-BACS
2022 — 2026
Hong Kong International School
High School Diploma
2018 — 2022
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