Anthony Gomes

About Anthony Gomes

I refashioned a career telling stories as a journalist to telling company and customer stories as a communications leader and marketer. It’s been more than 10 years since I switched, and I’ve been lucky enough to work with the same CMO through most of it. We focus on scaling organizations through lead gen and product marketing to help companies grow by driving qualified leads that increase revenue. Content is the fuel we burn in demand gen, so we tell stories and build case studies that increase retention, and we organize and align marketing teams around calendars that create broad levels of awareness across HR/recruiting, investor relations, and the legal team. In my current role, I oversee the demand gen/lifecycle marketing team, corporate communications, website and digital strategy, marketing automation, social media, and content—including ebooks, infographics, blogs, and social media.

Experience

1. Director Corporate Marketing & Communications

   Human Interest

   Jul 2024 — Present · Seattle, WA, US

   As the Director of Corporate Marketing at Human Interest, I’m lucky to be part of a team on a mission to make 401(k) plans simpler, more accessible, and more affordable for small businesses. I get to work across marketing, sales, product, and customer success to create strategies and campaigns that resonate with our audiences—from financial advisors to business owners.My job is all about telling the story of how Human Interest is revolutionizing retirement plans, not just by eliminating confusing processes and hidden fees, but by making it easy for businesses to provide a better future for their employees. I love helping people see how our platform helps financial advisors manage client plans effortlessly, streamlining everything from onboarding to investment advice.In a nutshell, I’m here to get the word out and keep growing our presence in the market. Whether it’s through campaigns, content, or partnerships, my goal is to highlight how we’re changing the game and making retirement planning better for everyone. And I get to do all of this with an awesome team that’s just as passionate about making a difference as I am. It’s exciting, impactful work that’s making a real difference for small businesses and their employees!

Education

• University of Southern California

  BA, Broadcast Journalism

Skills

• Video Production
• News Writing
• Video
• Copy Editing
• Content Management
• Corporate Communications
• Social Media Marketing
• Broadcast Journalism
• Crisis Communications
• Media Relations
• Editing