Anthony Smithson

Global Revenue & Sales Operations Leader | Problem Solver | Process Optimization | Sales Strategy | Scaling Growth through Precision Forecasting & Strategic Alignment | Driving +29% Quota Attainment

Role
Manager, Gtm Strategy & Revenue Operations at DoiT
Location
Westfield, IN, US
LinkedIn followers
500 followers

About Anthony Smithson

Most companies “hope” their forecast is right. I build systems where the forecast is the truth — and revenue becomes predictable.I’ve driven measurable impact by engineering the processes, data, and technology that turn chaos into clarity.My track record: 29% more reps hitting quota at Procore $1B demand plan built at Toyota $2.2B value model delivered for MISO Energy 25% AE productivity lift at Stanley Security accounts/month intelligently allocated at Angie’s ListI’m obsessed with clean data, frictionless systems, and revenue engines that scale.If you want RevOps that actually moves the needle, let’s talk.Specialties: Forecasting, GTM Strategy (Go-To-Market), Revenue Lifecycle Management, strategic analysis, Cross-Functional Alignment, Process Optimization, Sales Strategy, Competitive Analysis, Project Leadership, Top-Down & Bottom-Up Planning, Pipeline Velocity Management, Sales Productivity Benchmarking, Methodology Implementation (e.g, MEDDIC, Getting to Yes, Sandler), Data Hygiene & Governance

Experience

  1. Manager, Gtm Strategy & Revenue Operations

    DoiT

    Oct 2024 — Present · Santa Clara, CA, US

    Designed and owned a precision revenue forecasting framework, improving predictive accuracy and strengthening executive confidence in planning and prioritization • Designed and operationalized go‑to‑market segmentation and coverage models, including territory design, Rules of Engagement, and account assignment strategies to support scalable execution• Partnered with Sales, Finance, and BI to deliver executive‑ready performance insights, pipeline health tracking, conversion trends, and go‑to‑market effectiveness to support leadership’s planning and growth decisions• Exclusively developed the territory plan and account assignment strategies for the FinOps (Direct) sales team, leveraging geographic and industry segmentation to optimize market coverage and drive sales performance

Education

  • Indiana University - Kelley School of Business

    Master's, Strategic Management

    2007 — 2009

  • University of Southern Indiana

    B.S, Finance

  • Indiana University - Kelley School of Business

    M.B.A., Strategy

    2004 — 2006

  • Indiana University Bloomington

    Master's, Sport Administration

    2004 — 2007

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Anthony Smithson — Manager, Gtm Strategy & Revenue Operations at DoiT in Westfield, IN, US | Unifers