Anthony Johnson
Creative Director at Vericast
- Role
- Creative Director at Vericast
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
Experience
Creative Director
Jun 2021 — Present · Greater Nashville Area, US
Provide Creative leadership to Clients, Sales, Client Management and Strategy teams through the development of high quality, award-winning and effective creative executions• Work closely with each client to understand and support their brand and objectives. • Oversees creative staff and provides leadership and resources to inspire and support creative performance, efficiency and development. Ensure our team delivers creative solutions that are most effective for each channel and are built on industry Best Practices.• Help create and support new products and solutions, including the development of tools and processes that increase their efficiencies. Develop training materials for these products and solutions. Present tools and processes to Client, Account Management and the Sales organization to equip them for product launches and ongoing success.• Constantly improves department productivity, including master page, template and creative library development for more efficient layout production as well as file name adherence and file server organization maintenance. • Help raise awareness (both internally and externally) of our multi-channel creative capabilities, including integrated mail, email, web, mobile, ATM and branch marketing.
Skills
- Advertising
- Website Development
- Direct Mail
- Indesign
- Online Advertising
- Copywriting
- Corporate Communications
- Web Design
- Production Managment
- Social Media Marketing
- SEO
- Online Marketing
- Television
- Direct Marketing
- Marketing Communications
- Marketing
- Content Strategy
- Marketing Strategy
- Wordpress
- Digital Media
- Adobe Creative Suite
- Staff Mentoring
- Digital Marketing
- Production Management
- Art Direction
- Newsletters
- Creative Problem Solving
- Brochures
- Video Production
- Leadership
- Digital Strategy
- Brand Development
- Email Marketing
- Management
- Creative Direction
- Integrated Marketing
- Corporate Branding
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