Anthony John Agnello
Creative Director at Moonrock
- Role
- Creative Director at Moonrock
- Location
- Ithaca, NY, US
- LinkedIn followers
- 500 followers
About Anthony John Agnello
Dynamic creative director, manager, editor, and journalist with 20 years of experience…
Experience
Creative Director
Jan 2025 — Present
Over $4.5 million in sold through branded campaigns in 2025 for clients including Samsung, Walmart, Tencent, NetEase, and San Diego Comic Con International Managing and developing new branded, white label, and partnership proposals for global clients including Adidas, Nike, PepsiCo, Annheuser-Busch, Amazon, Audible, Scholastic, and more Leading creative presentation of proposals alongside Business Development and Sales in meetings with clients, including legacy partners, new clients, and proactive outreach Overseeing RFP creative output, managing the creation of go-to-market collateral and communications in conjunction with the sales, business development, and production teams Managing creative oversight from pre-sale into production on sold through proposals Overseeing the ideation, execution and delivery of marketing campaigns that involve, but are not limited to branded content, O&O platforms, national experiential retail tours, unscripted television and transmedia IP development, sponsorships, videos, custom advertising, Discord community development, and influencer activations Ensuring pitch ideas are correctly scoped, priced and packaged Analyzing campaign performance data and using it to inform decisions and make recommendations for future activity Developing and fostering great relationships with leaders of teams around the business Establishing and continually evolving internal processes to keep up with changes and needs from inside and outside the organization
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