Anshuman Sethi
Growth Marketer at Zuddl (YC’20) | B2B | SaaS | Tech Enthusiast
- Role
- Digital Marketing Lead at Zuddl
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Anshuman Sethi
During weekdays: Aspiring Growth Marketer with a strategic mindset and analytical prowess, seeking to contribute to organizational success while expanding my skills in digital marketing. 8+ years of experience in SEM, Linkedin Marketing, YouTube Marketing, Facebook ad Manager, Facebook Analytics, Social Media Marketing, PPC, Google Analytics, Google Adwords, AppsFlyer, Semrush, Ahref, and SEO. Additional experience in C, C++, HTML with knowledge of Software Development LifeCycle and Agile Methodology. During weekends: I enjoy embarking on long drives with my family, cherishing moments with my delightful daughter, and delving into opportunities for value investing through charts and fundamental analysis.
Experience
Digital Marketing Lead
Dec 2021 — Present · Bangalore, IN
Responsibilities- Developed and executed a scalable paid channel strategy to drive lead generation, pipeline growth, and revenue attainment- Managed campaigns across Google, Bing, Gartner Digital, and LinkedIn, meeting pipeline targets and optimizing resource allocation- Owned and deployed the paid channel budget strategically, ensuring a significant return on advertising spend (ROAS) and cost-efficient campaign execution-Led end-to-end management of SEO strategies, overseeing strategy development, implementation, and continuous optimization for heightened online visibility and performance- Collaborated closely with marketing and sales teams for precise communication and brand projection- Measured and reported performance metrics by campaign, channel, tactic, and segment, maintaining a strong feedback loop with Sales Development, Sales, and Solutions teams for continuous improvement.
Education
Kurukshetra University
Bachelor of Engineering, Information Technology
Skills
- Leadership
- Project Management
- Sports
- C++
- Powerpoint
- Sql
- Event Management
- Microsoft Office
- Css
- SEO
- Google Analytics
- Public Speaking
- Management
- Google Adwords
- Html
- Requirements Analysis
- Team Management
- Smm
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