Anshuman Mishra
- Role
- Associate Director at PepsiCo
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
Experience
Associate Director
Sep 2021 — Present · IN
Managing turnover close to the 82MM physical cases business across MH, Gujrat, WB & NE. • Responsible for MS, P&L of the unit. • Developing unit plans that identify opportunities for the company to deliver volume & gain share. • Providing forecasts on best case and most likely sales volumes over relevant time periods; make presentations to senior managers and decision makers. • Working with Product and Marketing teams to convey feedback on prospect requirements and drive product strategy • Steering business planning & performance management of distributors, including development and execution of sales plans; developing and appointing dealers to expand product reach in market • Executed the marketing strategy for a variety of events, including implementing the event marketing plan, working to a set budget and using a range of marketing channels to achieve set KPIs • New product launch and establishment planning.
Education
Dr. Ram Manohar Lohia Awadh University, Faizabad
Master of Business Administration - MBA, Marketing
1998 — 2000
Indian Institute of Management, Calcutta
SMP- Senior Management Programme, Business Administration, Management and Operations
2017 — 2018
XLRI Jamshedpur
Leadership Transformational, Business Administration, Management and Operations
2022 — 2022
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