Anshu Gupta
Founder | Built Taana Bana to 56K organic followers | Bootstrapped D2C brand rooted in Indian craft | Open to Acquisition Opportunities
- Role
- Founder at Taana Bana The Boho Ethnic
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Anshu Gupta
I\'ve built two fashion businesses from scratch and scaled one of them to 10× category…
Experience
Founder
Oct 2020 — Present · IN
About the Brand: Taana Bana is a Boho Ethnic e-commerce brand based in Delhi NCR, offering handmade leather bags, artisanal jewelry, and handloom sarees. With a focus on sustainable and traditional crafts, the brand collaborates with tribal artisans across India and has built a growing Instagram community of 50K+ followers. Key Responsibilities- Built a thriving e-commerce brand with a strong social media presence- Collaborated with artisans to ethically source and design handmade products- Managed digital marketing, including social media campaigns and influencer collaborations- Oversaw product design, manufacturing, inventory, and delivery operations- Streamlined online sales, customer engagement, and order fulfillment. Key Achievements- Scaled a digital-first brand with a loyal customer base and consistent sales growth- Promoted sustainable practices and supported artisan communities.
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