Anshika Sharma
Marketing & Research Intern | Emerging Brand Strategist | Storyteller at Heart, Marketer by Action, Leader by Design | Co-founder, Paragon | Writer
- Role
- Marketing and Research Intern at People Matters
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Anshika Sharma
I’ve always been drawn to the power of stories - not just to move people, but to move ideas forward. I’m Anshika, an emerging brand strategist who connects emotion with execution, and creativity with clarity. I bridge storytelling and strategy because good ideas deserve more than attention; they deserve traction. I currently work as a Marketing & Research Intern at People Matters, contributing to the SHRPA 2025 Report, one of APAC and ME’s most influential studies shaping the future of work I recently completed my term as the Co-founder and Co-President of Paragon, the first consulting club on campus, where I learned what it really takes to build something from scratch, give it a voice, and grow it with purpose. I’m most energized when building things that didn’t exist before like podcasts, club identities, research papers, or entire story-worlds. I thrive when I’m learning, leading, or creating. Across everything I’ve done from content strategy to live event anchoring, the common thread remains: I lead with story, but deliver with structure. Outside work, you’ll find me deep in fiction, working on my novel, or sketching the next idea worth bringing to life. Now, I’m looking ahead to opportunities that blend brand thinking, creative leadership, and marketing execution. If you’re building ideas that deserve to be felt and remembered, let’s connect.
Experience
Marketing and Research Intern
Jun 2025 — Present · Gurugram, IN
In this role, I got to be part of the team leading SHRPA 2025 State of the HR Industry Report, one of APAC and ME’s most influential studies shaping the future of work. My major contributions:• Made strategic cold calls to Founders, Directors, CHROs, and other CXOs across India, ANZ and SEA including Singapore, Philippines, Indonesia, etc. to maximise SHRPA 2025 survey participation.• Built and maintained a comprehensive lead tracker in Google Sheets, capturing demographics, contact details, outreach dates, lead status, and completion rates.• Cleaned and analysed survey response data to extract actionable insights and improve data integrity.• Drafted and refined outreach communications, driving higher response rates and stakeholder engagement.• Executed LinkedIn outreach and targeted email campaigns to strengthen brand visibility for the SHRPA Report.
Education
D.A.V. Public School, Sector 14 Gurugram
Senior Secondary Education
Internshala Trainings
Creative Writing Certification Course, Creative Writing
Guru Gobind Singh Indraprastha University
Bachelor of Business Administration - BBA
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