Anoria Safadi
Account Director, Consulting @VaynerMedia
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WORK HISTORY
Account Director, Consulting @VaynerMedia
New York, NY, US
Guiding Fortune 100 brands to be more relevant to more consumer segments by showing up more often, while not losing sight of business results.Our goal is to provide more value than our clients paid for, leaving them with a volume of strategic insights & knowledge, actionable solutions & market-ready ideas as well as practical plans to make it real & sustainable, through 4 main pillars- Platforms & Culture- Social at the Center- Underpriced Attention- Holistic CommerceLearn more at https://vaynermedia.com
EDUCATION
University of Missouri-Columbia
Bachelor of Journalism, Strategic Communication
ABOUT ANORIA SAFADI
For the last decade, I\'ve helped iconic brands like Walmart, State Farm, McDonald\'s and The New York Times tell stories that matter. My journey has taken me from world-class creative and social agencies like Droga5, VML, and DDB, to building leading in-house social creative agencies at eBay and Walmart.My approach is fueled by a journalist\'s curiosity and a belief that the best creative is rooted in human truth. It\'s a perspective shaped by a third-culture upbringing across Bucharest, Beirut, and Riyadh, giving me a unique lens on how to connect with people in a fragmented world.Currently on the Business Consulting team at VaynerMedia, I\'m advising Fortune 100 brands on how to best navigate the future of marketing and culture in a social-dominated landscape.Specialties: Organic Social | Brand Strategy | Creator-Led Content | E-Commerce | Influencer Marketing | Emerging TechFluent in: English, Arabic, Romanian
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