Anoop Mohanan
Head of Acquisition | Growth & Performance Marketing Leader | CAC/LTV Optimization | Experimentation & AI Automation
- Role
- Growth Marketing at Razorpay
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Anoop Mohanan
I have been a digital marketer from the beginning of my professional career, from building marketing strategies to optimize omnichannel marketing efforts to continuously improve the user experience and brands ROI. As a growth hacker, I have been leading multiple projects from digital marketing idea generation, strategising the communication, implementing the campaigns to make high ROI campaigns.I have started my career from Astrovision, promoter of clickastro.com was then trying to expand the business throughout India. I have been instrumental in implementing omnichannel marketing strategies, the data-driven marketing approach helped us to scale the business. I was responsible for brands entire paid campaigns on different ads service providers, customer life cycle marketing, and the entire product marketing efforts.As the CEO of Greywolf Digital, I have been working with clients at different industry verticals from Healthcare, Travel and tourism, IT, Real Estate, Matrimony, IoT, BFSI etcEver since the inception of Greywolf digital, one of the directors will lead the digital strategy consulting project to make best possible results for our clients and we offer customised ROI driven solutions to help the brands marketing efforts to grow exponentially. If you want to talk more about digital marketing and digital strategy consulting, reach me at a••••@greywolfdigital.com
Experience
Growth Marketing
May 2022 — Present · Bengaluru, IN
Education
National Institute of Technology Calicut
Master of Business Administration (MBA), Marketing, Operations management
2013 — 2015
SPJIMR SP Jain Institute of Management & Research
SYB , Entrepreneurship/Entrepreneurial Studies
2019 — 2019
Mahatma Gandhi University
Bachelor of Technology (B.Tech.), Mechanical Engineering
2009 — 2013
Skills
- Management
- Engineering
- Procurement
- Google Analytics
- Photoshop
- Supply Chain Management
- Powerpoint
- Microsoft Excel
- Presentation Skills
- C
- Adobe Photoshop
- Email Marketing
- Microsoft Word
- Leadership
- Competitive Analysis
- Public Speaking
- C++
- Microsoft Powerpoint
- Social Media
- Teamwork
- Windows
- Project Management
- Microsoft Office
- Google Adwords
- Digital Marketing
- English
- Event Planning
- Time Management
- Research
- Spss
- Customer Service
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