Anoohya K.
Head of Marketing @ FITCLO | Entrepreneur | Brand Development | Marketing Strategy and Management
- Role
- Marketing Manager at STYLZ
- Location
- Hyderabad, IN
- LinkedIn followers
- 500 followers
About Anoohya K.
As the Head of Marketing at FITCLO, I have successfully leveraged my expertise in offline and digital marketing to shape our brand’s strategic direction and drive substantial growth. Co-founding FITCLO over three years ago has equipped me with a deep understanding of engaging a diverse consumer base and establishing a strong brand presence in a competitive landscape. My on-going work here has allowed me to develop innovative marketing strategies that resonate with our target audience and elevate our market position.In my current role as Marketing Manager at Stylz, an AI-driven fashion styling app, I lead strategic initiatives focused on brand development and content creation. I specialize in executing data-driven growth strategies and orchestrating multi-channel campaigns that enhance customer engagement. By harnessing the power of offline marketing, social media, landing pages, and app feature marketing, I aim to boost brand awareness and drive market penetration. My efforts include overseeing creative content production, collaborations, and consumer insights, positioning Stylz as a leader in the fashion tech space.I am passionate about fostering a collaborative environment that thrives on creativity and strategic thinking. I ensure my teams excel in executing effective, data-driven marketing strategies that deliver results. My leadership at FITCLO continues to emphasize brand growth and consumer engagement through innovative approaches, setting the foundation for future success in both FITCLO and Stylz.
Experience
Marketing Manager
May 2024 — Present · Hyderabad, IN
Education
St. Francis College for Women
Bachelor of Arts - BA
2015 — 2018
St. Francis College for Women
Diploma
2016 — 2017
Gitam University, Hyderabad
Master of Arts - MA
2018 — 2020
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