Anny Woo
Director, Experience Strategy at VML
- Role
- Director, Experience Strategy at VML
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Anny Woo
Specialties: Customer experience; human-centered design; strategic product development and management; digital marketing; web metrics; CRM; leadership; vendor relationships/negotiations.
Experience
Director, Experience Strategy
Jan 2024 — Present · Detroit, MI, US
VML, including the talents of Y&R and Wunderman+Thompson, is a full-service experience agency that combines human insights with a human-centered design approach to create culturally impactful brand, consumer, and commerce experiences.At VML, key responsibilities include:• Identifying and driving growth opportunities by aligning client strategies with human, cultural, technological, business, and experiential trends• Leading user research and data synthesis to uncover insights, reframing client challenges, and co-creating software solutions
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