Annisha Shaikh
- Role
- Brand Manager at Content Digital Agency
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Annisha Shaikh
As a communication professional with over 10 years of experience, I specialize in…
Experience
Brand Manager
Mar 2025 — Present · Mumbai, IN
Brand Strategy Development: Spearheaded end-to-end brand strategy, defining positioning, tone, and identity to align campaigns with corporate objectives and enhance market presence.Integrated Campaign Leadership: Planned and executed multi-channel marketing campaigns across digital, print, and social platforms, driving measurable engagement and brand awareness.Cross-Functional Collaboration: Partnered with sales, product, and creative teams, ensuring brand messaging was cohesive and customer-centric across all touchpoints.Performance Optimization: Leveraged analytics tools to track campaign KPIs, monitor ROI, and implement continuous improvements for cost-effective outcomes.Market Research & Insights: Conducted deep consumer analysis and competitor benchmarking, identifying trends that informed innovative positioning and product marketing.Digital Presence Management: Directed content strategy, SEO/SEM initiatives, and social media marketing, strengthening digital brand visibility and lead conversions.Stakeholder Engagement: Built strong partnerships with media agencies anddistributors, negotiating favorable contracts and ensuring alignment with brand goals.Team Leadership & Mentorship: Guided junior brand executives and creative teams, fostering collaboration and upskilling talent to deliver high-impact marketing outputs.
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