Annie Loose
Senior Analyst @ Digitas North America
- Role
- Senior Analyst, Data & Analysis at Digitas North America
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Annie Loose
Multi-year analyst with experience in consumer lending, financial services, and performance marketing. My attention to detail and comfort with cross-collaboration across verticals enables me to have an empathetic approach to stakeholders and clients alike. I excel at rigorous and comprehensive data & financial analysis, portfolio analysis, operational efficiency, presentations, and people-first leadership. By fostering collaboration across teams, I strive to help align efforts and champion results.
Experience
Senior Analyst, Data & Analysis
Mar 2024 — Present · San Francisco, CA, US
Achieved double-digit revenue growth of client sales by uncovering performance marketing insights through monthly and ad hoc reporting • Lead monthly financial forecasting for client\'s U.S. and Canada Social marketing campaigns – projecting budget allocations, revenue targets and performance KPIs to maximize revenue. • Delivered monthly performance presentations to SVP, VP and Directors, used to determine future client budget allocations• Managed key client relationships for monthly, quarterly, and semi-annual deliverables, enabling client’s record-breaking digital marketing sales• Identified investment opportunities through analyzing multi-year client data sets, resulting in improved investment efficiency• Expertly utilized Excel and SQL to query large data sets, creating custom reports that drove budget and tactic shifts within ongoing campaigns to inform future sales strategy
Education
Santa Clara University
Bachelor's degree, Economics
2019
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