Annie Paul
Manager, Programmatic Account Services @Wavemaker
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WORK HISTORY
Manager, Programmatic Account Services @Wavemaker
New York, NY, US
Manage a full team of associates and senior associates in workflow of programmatic campaign management and client communications - Oversee the builds of media plans and audience strategies, using insights to determine most efficient approach to achieving efficient CPMs and desired KPIs - Manage the builds, launches, and insights of numerous self-service e-commerce campaigns across various platforms/DSPs including Instacart, Walmart, TTD, Kroger, and Amazon
EDUCATION
Nassau Community College
Associate of Arts (A.A.), Liberal Arts and Sciences/Liberal Studies
Baruch College
Bachelor's degree, Journalism/Creative Writing
SKILLS
ABOUT ANNIE PAUL
Creative strategist and digital advertising professional with a passion for storytelling and a strong understanding of consumer behavior. I excel in developing strategic campaigns that captivate and engage audiences across multiple platforms, including live events and social media.One of my ongoing freelance projects is hosting monthly events called \"Bragging Rights for Women,\" which is a fun, lighthearted, and supportive space for women of all confidence levels to practice self-advocacy, take ownership of their narrative, and be loud and proud of their accomplishments. These events are designed to inspire and empower women, and I am proud to have helped start such a wonderful community.
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