Annie Cairo

Manager, Inside Sales @Crisis Prevention Institute

Surpassed $6.7 million sales goals in 2021 by achieving 145% to annual goal ($9.8 million) with implementation of diverse sales tools and strategies. •Finished as the #2 team out of 6, by less than 1% in 2021 •Set targets, performance plans, and rigorous, objective standards for sales representatives. • Meet with reps one-on-one weekly to review performance, progress, and targets. • Coach individual sales representatives one-on-one through phone work and prospecting help sessions to help them improve sales performance. • Develop a scalable sales process and ensure representatives adhere to it correctly. • Ensure that reps use sales technologies, such as a CRM, correctly. • Plan and implement training programs. Hold regular skills training sessions with sales team. • Provide expertise when setting and adjusting pricing plans and discount rates. • Determine and assign sales quotas, targets, and/or goals. • Project and forecast annual and quarterly revenue and for one or more sales territories. • Track sales team metrics and share them with company leadership. • Analyze sales data on sales results and develop plans to address performance gaps. • Collaborate with marketing executives to develop lead generation plans. • Interview new hire candidates. • Instrumental in new hire onboarding process. • Supports leadership when asked with active involvement in projects and/or assignments that occur either within the department or cross-departmentally.