Anne Miller

About Anne Miller

Practiced marketing executive with over 20 years of experience in developing, nurturing and growing dynamic client relationships while managing complex marketing initiatives within local, regional, and national organizations. Provides leadership and direction through strong analytical thinking and problem-solving skills using both creativity and good judgment. Known for consistently high levels of contribution and approachable, collaborative working style. Extensive experience in Travel/Tourism (Hospitality and Attractions), Consumer Packaged Goods, Utilities, Healthcare, and other varied industries.

Experience

1. Advertising & Creative Division Supervisor

   DEVENEY

   Jun 2020 — Present · New Orleans, LA, US

   Oversee the agency\'s team of Account Executives, Art Directors, and Content Specialists in the management of day-to-day client relationships, account planning, and creative development. Serve as Division Leader for Advertising and Creative, integral in agency operations and business development- Led Louisiana\'s River Parishes Tourist Commission in driving 57% increase in visitation and hotel tax revenues for FY20 compared to FY19, despite pandemic- Led reputation management efforts for Sodexo USA, ranked among the top three largest Food Service and Facilities Management companies, with $22B in annual revenue. Built proactive and reactive digital and PR strategies to build positive sentiment among key accounts and industries within the U.S- Led Corporate brand reputation efforts for Ruth\'s Hospitality Group, Inc. and provided incidents management strategies and support for 150 Ruth\'s Chris Steak House locations worldwide- Developed Louisiana Department of Health, Bring Back Louisiana COVID-19 recovery television campaign- Guided ASI Federal Credit Union through repositioning, renaming, and rebranding to OnPath Federal Credit Union- Spearheaded messaging and crisis management efforts for Hard Rock International surrounding the Hard Rock Hotel collapse- Guided Saint Xavier University in development of refined brand positioning and launched fully integrated brand advertising campaign- Led repositioning, renaming and rebranding of Louisiana Travel Association- Oversaw development and execution of Touro Hospital\'s brand campaign.

Education

• Tulane University

  Bachelor of Arts - BA, Psychology, Sociology

  1995 — 1999

Skills

• Social Media Marketing
• Integrated Marketing
• Advertising
• Media Planning
• Mobile Marketing
• Direct Marketing
• Interactive Marketing
• Creative Strategy
• Marketing Communications
• Digital Marketing
• Digital Strategy