Anneliese Long
Anthropologist | Researcher | Strategy & Insights | Patient Experience | VoC
- Role
- Data Analyst Quantitative Specialist at Optibrand Rx
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Anneliese Long
Data analyst with a background in medical anthropology, helping organizations understand human behavior to make strategic decisions. Passion for uncovering the \"why\" behind consumer behavior. 6+ years of experience in both qualitative & quantitative methods to execute research projects that transform data into contextualized insights.Let\'s connect if you\'re interested in consumer insights, market research, or the science of understanding your users. Always happy to chat with students, especially in anthropology and related fields, who are interested in a career in market research :)
Experience
Data Analyst Quantitative Specialist
Apr 2026 — Present
Evaluate report and analysis requests to determine objectives, research needs, and appropriate quantitative methodologies• Identify, extract, and analyze data from multiple sources, ensuring accuracy, integrity, and relevance• Apply statistical modeling and quantitative techniques to uncover trends, patterns, and actionable insights• Design, execute, and analyze quantitative and/or qualitative research studies• Translate complex data findings into clear, compelling narratives and presentations for internal leadership and clients• Manage assigned projects independently, proactively communicating timelines, risks, and dependencies to the leadership team• Support revenue growth and brand strategy by identifying opportunities for optimization through data-driven insights
Education
University of South Florida
Bachelor of Arts - BA, Anthropology
The University of North Carolina at Chapel Hill
Doctor of Philosophy - PhD, Anthropology
2019 — 2025
The University of North Carolina at Chapel Hill
Master of Arts - MA, Anthropology
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