Anne Finley Riley
Digital Marketing Specialist | B2B SaaS & Tech | Content Strategy | Growth Marketing
- Role
- Digital Marketing Specialist at Momentive Software
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Anne Finley Riley
I’m a Digital Marketing Specialist at Personify, passionate about blending creativity and data to craft campaigns that truly connect. I have hands-on experience in content strategy, SEO, email marketing, and AI integration, and I enjoy using tools like Midjourney, Adobe Dreamweaver, Photoshop, and Illustrator to bring ideas to life.
Experience
Digital Marketing Specialist
Oct 2025 — Present
Plan, execute, and optimize multi-channel marketing campaigns across email, social, web, and paid platforms to support lead generation and retention.Develop and maintain engaging digital assets using Adobe Dreamweaver, Photoshop, and Illustrator for web, email, and social media.Implement and manage content strategy to ensure brand consistency and alignment with target audiences.Use analytics tools (Salesforce, etc.) to monitor KPIs, evaluate performance, and refine marketing tactics based on insights.Support SEO/SEM initiatives, CRM automation, and social media strategy to enhance reach and engagement.Contribute to thought leadership, storytelling, and creative design that highlight Personify’s impact in the association and nonprofit tech space.
Education
North Carolina State University
Communication B.A., Interpersonal, Organizational, and Rhetorical
Clayton High School
High School Diploma
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