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Sarah Gorski

Ecommerce Manager at VRAI

Role
Ecommerce Manager at VRAI
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sarah Gorski

Experienced eCommerce professional with 10 years in DTC growth across jewelry, luxury, and apparel. I thrive at the intersection of site experience, merchandising, and marketing—leading teams to deliver seamless launches, campaigns, and customer journeys. Passionate about luxury, community, and wellness, I bring a collaborative and solutions-driven mindset to every project.Dual Citizen Canada / US

Experience

  1. Ecommerce Manager

    VRAI

    Apr 2022 — Present

    Cross-functional Go-to-Market collaboration and tactical leadership for product and campaign activations- Leverage data tools to identify UI/UX improvements and search optimization opportunities to enhance customer acquisition, retention and organic visibility- Partner with the engineering team to develop and implement site features, to foster elevated customer experience, drive conversion and increase AOV- Manage multi-channel complex product launches and technical oversight to deliver cohesive brand experience, and drive sales growth- Leverage data tools and external sources to own merchandising for thousands of products across seasonal, ever-green and campaign pages of DTC site (Shopify)- Manage comprehensive QA processes across global sites, ensuring consistent multi-language experiences and maintaining brand integrity in all markets- Supported site re-architecture and redesign alongside site engineers and digital team- Asset management, internal and third-party vendors

Education

  • Marianopolis College

    Commerce

    2010 — 2012

  • Concordia University

    B. Com

    2012 — 2016

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