Anne Howard

Senior Corporate Communications, Digital Marketing & Brand Strategy Leader. Creative storyteller and problem solver with a passion for brand development and management.

Role
Communication Professional at Self
Location
Houston, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Anne Howard

Senior Corporate Communications, Digital Marketing & Brand Strategy LeaderWith over 20 years of experience spanning B2C and B2B markets, I have built a career at the intersection of corporate communications, digital marketing, and brand strategy—serving in leadership roles on both the client and agency sides. Recognized for driving high-impact digital transformations and award-winning campaigns, I combine strategic insight with creative execution to strengthen brand identity, elevate user experience, and deepen audience engagement across global markets.Career Highlights• Transformational Web Leadership: Directed the complete redesign of Cameron’s Corporate and Investor Relations websites, delivering a more intuitive, customer-centric platform prior to the company’s acquisition by SLB.• Global Site Reinvention: At SLB, led a team of 13 to rebuild slb.com into a responsive, user-focused site, reinforcing brand equity, enhancing product visibility, and elevating industry thought leadership.• Talent Acquisition Marketing Impact: Developed and executed worldwide recruiting campaigns and in-country event strategies for SLB, driving candidate engagement across digital platforms and career fairs.• Agency Excellence: Guided top-tier brands—including Honda, Allstate, Walmart, Verizon, and Bank of America—in building and managing their digital footprint for sustained marketing success.Core Strengths• Brand strategy & integrated communications• Online consumer behavior, persona development & analytics• Web & social media strategy, planning & execution• Digital integration best practices & trend analysis• Cross-functional collaboration & resource alignment• Campaign performance monitoring & optimization• Budget management of $1M+ projects, delivered on time & within scopeRecognition & Awards• AdAge/AHAA IAB “Los Pioneros” Award (2006) for pioneering US Hispanic online marketing• Named to Top 50 US Hispanic Online Marketers Who Matter Most by Hispanic Digital Media/LatinVision (2009)

Experience

  1. Communication Professional

    Self

    Jul 2025 — Present · US

    Experienced Marketing and Communications Executive specializing in digital and socially integrated marketing campaigns. Creative storyteller and problem solver with a passion for Brand Development and Brand Management.

Education

  • Santa Fe University of Art and Design

    BA, Humanities, Latin American Studies

    1988 — 1992

  • San Francisco State University

    MA, Instructional Technology

    1996 — 1999

  • Academy of Art University

    Digital Editing

Skills

  • Digital Marketing
  • Relationship Marketing
  • Email Marketing
  • Strategy
  • Brand Development
  • B2b
  • Direct Marketing
  • Information Architecture
  • Hispanic Market
  • Management
  • Mobile Marketing
  • Marketing Communications
  • Marketing
  • Customer Insight
  • Crm
  • Social Networking
  • Advertising
  • Analytics
  • Website Development
  • Marketing Research
  • Mobile Devices
  • Interactive Advertising
  • Social Media
  • SEO
  • Social Media Marketing
  • Interactive Marketing
  • Creative Strategy
  • Leadership
  • Digital Strategy
  • Online Advertising
  • Art Direction
  • Media Planning
  • Multicultural Marketing
  • Brand Management
  • Content Strategy
  • Web Design
  • Creative Direction
  • Cms
  • Online Marketing
  • Digital Media

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Anne Howard — Communication Professional at Self in Houston, TX, US | Unifers