Anna Ochoa
Muti-hotel Marketing and Communications Manager @Marriott International
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WORK HISTORY
Muti-hotel Marketing and Communications Manager @Marriott International
Calgary, AB, CA
As the Marketing Manager for three prominent Marriott properties in the Calgary market—Calgary Airport Marriott In-Terminal Hotel, The Westin Calgary Downtown, and Calgary Airport Delta In-Terminal Hotel—I am responsible for developing and executing tailored marketing strategies to drive brand awareness, guest engagement, and revenue growth for each hotel. I played a key role as part of the opening team for the Delta In-Terminal Hotel, where I helped establish the property’s presence in the market through targeted campaigns and local partnerships. My responsibilities include managing digital and traditional marketing channels, overseeing local promotions, and collaborating with cross-functional teams to ensure alignment with Marriott\'s overall business objectives. I also lead the planning and execution of events, seasonal campaigns, and community partnerships to enhance the visibility and reputation of these hotels. In recognition of my contributions, I was honored with the 2023 ELITE Award for Continent Marketing Leader of the Year, an achievement that reflects my dedication to innovative marketing strategies and my ability to consistently exceed performance targets across these properties.
EDUCATION
University of Calgary
Bachelor of Arts - BA, Communication and Media Studies
ABOUT ANNA OCHOA
With over eight years of experience, I am a marketing leader currently serving as Marketing Manager at Marriott International, leading marketing and communications strategy for multiple hotel brands across Calgary. I drive integrated, data-informed marketing programs that strengthen brand positioning, support revenue objectives, and deliver consistent messaging across channels. My role involves close partnership with senior stakeholders and cross-functional teams to align strategy, execution, and performance measurement, ensuring marketing investments generate measurable impact and ROI.Previously, as Area Marketing Manager for Gold’s Gym Calgary, I led growth-focused marketing strategies that generated more than qualified leads per month across multiple locations. I oversaw digital, content, and campaign strategy to increase brand visibility, engagement, and member acquisition, while collaborating closely with sales leadership to support conversion and retention goals.In parallel, I founded and scaled a digital marketing agency supporting medium to large businesses with strategic planning, go-to-market execution, and brand growth. My work has included scaling social and digital presence, launching new restaurant and hospitality concepts, and leading arts and culture marketing initiatives—such as driving audience growth and exhibition awareness for the Gerry Thomas Art Gallery—through insight-led storytelling and integrated campaigns.I hold a Bachelor of Arts in Communication and Media Studies, with a minor in Psychology, from the University of Calgary, and have completed advanced certifications in UX design, Google Ads, and HubSpot. I am deeply passionate about building brands that connect communities, developing high-performing teams, and leveraging emerging trends and technologies to create meaningful, sustainable business impact.
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