Anna Michaela Migge

Online Marketing Manager @Westwing

Munich, DE

Executing strategic content marketing plans for YouTube channel that consistently achieve growth targets through long and short-form videos - Improved video views through development and optimization of SEO strategies- Analyzing and reporting on KPIs to validate and demonstrate success of the channel - Creating and managing social media campaigns to increase brand engagement; launched successful SEA campaigns that improves metrics such as CPS- Working with agencies and other stakeholders - Developed and managed projects, such as Creator collaboration initiatives, tracked costs & monitored performance- Participated in cross functional meetings, cross functional projects such as multi-channel social commerce campaigns - Recruited, hired and managed new team member