Anna Perrone
Sales Director @Ediscom S.p.a.
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WORK HISTORY
Sales Director @Ediscom S.p.a.
Turin, IT
EDUCATION
Università degli Studi di Torino
Laurea magistrale, Marketing e direzione dell'impresa
Università degli Studi di Torino
Laurea triennale, Foreign Trade
SKILLS
ABOUT ANNA PERRONE
With over ten years of experience in the digital marketing industry, I am a passionate and driven sales director at Ediscom. My mission is to help my clients grow their business by creating and executing effective multichannel campaigns, leveraging the largest and most segmented proprietary database marketing in the country. I thrive in a dynamic and innovative environment, where I can bring my expertise in marketing, business development, and communication, as well as my diverse perspectives and experiences, to the team.As the sales director at Ediscom since July 2021, I am responsible for managing and expanding the portfolio of media agencies, as well as developing and implementing the sales strategy and budget for the company. I work closely with the marketing and product teams to ensure the alignment and optimization of the campaigns, as well as with the operations and customer service teams to ensure the satisfaction and retention of the clients. I also mentor and coach the sales staff, fostering a collaborative and performance-oriented culture. I use my account management, communication, and business development skills to build and maintain strong relationships with the media agencies, understand their needs and goals, and provide them with customized and innovative solutions.
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