Anna Geweke

About Anna Geweke

Graduated in May 2023 with Triple Major in Marketing, Information Systems and…

Experience

1. Brand Management and Marketing Intern

   UL Solutions

   May 2022 — Present

   Landed a Summer internship at company headquarters and continued remotely through the Fall for a global independent safety science company with more than a century of expertise innovating safety solutions. • Provided support to the Brand Management team on a rebranding project to ensure consistent messaging; assisted in the production of rebranding guides for internal employee use explaining the new brand language and positioning statements. • Collaborated with the team on the development and implementation of UL Enterprise’s new brands: UL Solutions, UL Research Institutes, and UL Standards and Engagement. • Helped compile data from the annual marketing research study and attended meetings where the findings were shared by managers with 10+ marketing teams worldwide; took meeting notes for CMO and followed up on outstanding items / next steps. • Analyzed qualitative data and remarks/comments from client companies and prioritized important issues. • Partnered with Legal team and created an Excel spreadsheet of existing and new UL Solutions trademarks for managerial use. • Worked with Real Estate team to ensure accuracy of UL locations and contact information for listing on the global website. • Produced original layout and helped edit content for the Market Department internal SharePoint platform.