Anna Alexi

Senior Demand Generation Manager (Emea) @G-P

Berlin, DE

Developed and executed integrated, localized marketing campaigns for top tier EMEA prospect accounts, including paid social, display, content syndication, events, incentives program, email nurture- Responsible for Global ABM content strategy and alignment- Responsible for Global ABM customer journey mapping and development- Direct ownership of Global ABM paid social strategy, development and reporting- Close partnership with Sales and BDR teams in EMEA to track pipeline, forecast and engage accounts- Detailed account planning together with Sales team of our top tier EMEA ABM accounts- Developed and executed Sales enablement program for the ABM initiative, held deep dive trainings on the 6sense ABM platform, collaborated on quarterly spiffs and engagement with Sales and BDR leads

Rotterdam School of Management, Erasmus University

Master’s Degree, International Management

CEMS - The Global Alliance in Management Education

Master's Degree, Business Administration and Management, General

Corvinus University of Budapest

Bachelor's Degree, Accounting and Finance

Lycee Condorcet (Saint Maur, France)

High School, French Language and Literature

Norwegian School of Economics (NHH)

Master’s Degree, Marketing and Brand Management