Anna Taylor

WORK HISTORY

SKILLS

ABOUT ANNA TAYLOR

Experienced Regional Manager with a demonstrated history of working in the print/media, telecommunications, energy and agriculture industries. Skilled in Negotiation, Marketing, Business Planning, Sales, Management, and Account Management. A very strong sales professional.Currently I hold a significant leadership role in Canterbury/Tasman/Marlborough, and am responsible for bringing the ‘one Farm Source’ value proposition to life and ensuring delivery and performance against our strategic direction. This role oversees local teams that are structured to meet the specific needs of farmers in the area, ensuring consistent delivery of high-quality service. Using this integrated approach improves the consistency of service delivery and farmer experience.Accountability for consistently executing the Farm Source strategy with regional impact, leading blended teams that work collaboratively to bring the ‘one Farm Source’ value proposition to life in a way that is valued by local farmers.Developing and implementing a regional plan for an engaged farmer and customer base, including owning the regional stakeholder engagement strategy and overall regional performance.Play an active role on the Canterbury/Tasman/Marlborough Leadership Team, driving achievement of regional performance targets while representing farmers\' voices and experiences at a national level.Supporting an adaptive Farm Source Operating Model that drives transformation, enhances performance, builds farmer relationships, and continues to evolve to meet future farmer needs.Working with the local and central Farm Source support teams to deliver collaborative insights for Farm Source strategy and leading key strategic initiatives.