Anna Schmitt-Reichert

Executive Vice President, Marketing & Franchise Development

Role
Executive Vice President at Sweetwaters Coffee & Tea
Location
Ann Arbor, MI, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Anna Schmitt-Reichert

My expertise includes global communication and brand strategy; leadership & talent development; change management and digital transformation, fundraising & development; public relations & internal communications; market research, consumer product marketing campaigns, advertising, promotion & sponsorship; web, digital, social & traditional media; merger & acquisition communications, consumer, industry and government relations; issue management, problem-solving and crisis communication along with external agency and budget management.

Experience

  1. Executive Vice President

    Sweetwaters Coffee & Tea

    Apr 2021 — Present · US

    Expand the brand by leading sales growth with effective marketing and communication strategies. Create and implement franchise relations initiatives and business development plans to support unit growth.

Education

  • Eastern Michigan University

    Bachelor of Business Administration (B.B.A.), Dual majors in Marketing and Speech & Communication

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Anna Schmitt-Reichert — Executive Vice President at Sweetwaters Coffee & Tea in Ann Arbor, MI, US | Unifers