Anna Priester
Senior Product Manager App @Decathlon
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WORK HISTORY
Senior Product Manager App @Decathlon
Berlin, DE
Defining and implementing the product vision and growth marketing strategies of the mobile apps • Responsible for budget planning• Monitoring the performances of the apps • Collaborating with the development team & international app product leaders to prioritize features & optimize the UX• Managing strategic, technical, editorial and commercial projects in line with the app roadmaps• Supervising product launches and features• Responding to market conditions and user feedback• Creating and monitoring marketing campaigns in the apps according to local communication and marketing needs
EDUCATION
Escuela Universitaria Real Madrid Universidad Europea
Master of Business Administration - MBA, Sports Management
University of Vienna
Bachelor of Arts - BA, Journalism and Communication Studies
University of Europe for Applied Sciences
Master of Arts - MA, International Sport- and Event Management (engl.)
ABOUT ANNA PRIESTER
Product Marketing | Decathlon
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