Anna Christina H.
Online Marketing & Pr @Abante Rechtsanwälte
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WORK HISTORY
Online Marketing & Pr @Abante Rechtsanwälte
Leipzig, DE
ABOUT ANNA CHRISTINA H.
To hell with circumstances. I create possibilities.\"(Bruce Lee)Tough cookie, Jill of the trades or driven - I love bringing projects forward. Especially, if the circumstances are tough.My mission is creating an internet that is less noisy and quieter. Less advertising that is yelling at you and more content that you would really like to read, see, and hear. That’s why I am passionate about search engine optimization, web analytics, social media, and marketing strategies. When developing SEO strategies my main focus is the user, his search intent and that he has an overall good user experience on a certain website. This starts with helping a client to have a better website from a technical perspective (loading time, less CMS etc.) as well as helping a client to present the right content for a certain search intent. There’s a famous quote saying something around the lines of “a feeling without data is just an opinion” and that feels absolutely true. Basing marketing strategies on the right data is key to achieving good results – whether it being an ads campaign or the overall performance of an e-commerce store. Therefore, I keep up with all the news regarding Google Analytics 4 and develop strategies clients to make a smooth transition from Universal Analytics to GA4. Some non-chronological achievements from the past, also known as LinkedIn flex- At a certain point in time, I wrote my bachelor thesis while taking care of a toddler as well as preparing an article and then being published in a renowned journal- I have more than 10 years of job experience in different industries (automotive, publishing sector, event industry, digital marketing)- I developed and ended a podcast- I started another podcast that I am going to re-start in the next month- I have been successfully self-employed, and my business survived three relocations within 6 years (wouldn’t recommend that to anyone)- Memes and Gif usage are a strength of mine, but I can also use a camera and Photoshop to creative beautiful images- Also: Two big Google Analytics 4 launches within the last year, different website relaunches, website optimizations for search engines and social media strategies doneEnough flexing, thank you for your attention and hit me up with your best SEO joke.
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