Ann Schaefer-Reid

Vice President Chief Marketing Officer, Marketing & Communications @Jefferson Health Plans

Building out the integrated marketing function for new and established Medicare, Medicaid and ACA health plans, transitioning from an outsourced, agency-based model to a strategically-oriented, in-house function. Accountable for driving member growth and revenue. Also provide marketing support to other functions within the organization, including human resources and community engagement, and oversee both internal and external digital properties.