Anli Xiao
Healthcare Pharma Market Researcher @Adelphi Research | Global Pharma Market Insight Consultancy
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WORK HISTORY
Healthcare Pharma Market Researcher @Adelphi Research | Global Pharma Market Insight Consultancy
Designed and executed surveys, A/B testing and interviews.· Collaborated with cross-functional teams with clients, researchers and project managers to implement research-based actionable insights. · Uncovered users’ needs and pain points; improved product strategies and positioning that affected over 25 million people’s product journeys
EDUCATION
Penn State University
Doctor of Philosophy (Ph.D.), Mass Communications/Public Relations
University of Missouri-Columbia
Master’s Degree, Convergence Journalsim
ABOUT ANLI XIAO
As an ex-journalist and a mix-method researcher, I take an empathetic and inquisitive approach to understand and advocate for users, and I delve into their needs, wants, desires and whys through various methodologies. I tell stories that make a difference in people’s journey.
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