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Ankush Sharma

Head of Brand | Building Category-Defining Brands | Ex-Licious, Cafe Coffee Day, Max Fashion | Specialist in Integrated Marketing, GTM & Brand Strategy

Role
Head of Brand at Infinity Learn
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Ankush Sharma

With over 14 years of experience, I’ve been fortunate to build and scale some of India’s most loved brands across EdTech, D2C, F&B, and Retail. From launching India\'s largest scholarship exam to crafting campaigns with icons like Rohit Sharma, I’ve always believed in the power of strategic storytelling, data-backed creativity, and relentless consumer focus.Currently leading the brand charter at Infinity Learn by Sri Chaitanya, I’ve delivered:5X surge in brand searches through integrated ATL + digital campaignsA community of 500K+ learners through a zero-to-one social & influencer ecosystemMulti-crore revenue impact through hybrid learning centre activations & scholarship marketingPreviously at Licious, Café Coffee Day, and Max Fashion, I’ve led brand identity revamps, GTM strategies, subscription models, retail launches, and national media planning—with an eye always on consumer behavior, ROI, and scalable growth.I specialize in:Brand & Communication StrategyGTM & New Market LaunchesConsumer Research & Funnel OptimizationDigital, Social, PR & Influencer MarketingATL/BTL Planning & Campaign ROIAt heart, I’m a problem-solver who loves building brands that people not only buy—but believe in.Let’s connect if you’re passionate about brands, growth, or great coffee.

Experience

  1. Head of Brand

    Infinity Learn

    Jul 2022 — Present · Hyderabad, IN

    Head – Brand | Infinity Learn by Sri ChaitanyaJul 2022 – Present | Edtech | Hybrid LearningSpearheading brand strategy, consumer engagement, and integrated marketing campaigns for India’s fastest-growing hybrid learning platform.Led high-impact campaigns with Rohit Sharma, boosting brand keyword search by 5X and generating leads.Built a 500K+ social community from scratch; established an influencer-led edtech ecosystem.Launched India’s largest scholarship test (SCORE), resulting in 1M+ participants and ₹4.8 Cr in revenue.Piloted hybrid centre marketing, driving ₹7.2 Cr revenue from 800 student admissions.Delivered a new SEO-optimized website with a 7/10 user test rating.Collaborated across tech, sales, and content for funnel efficiency, CRM uplift, and brand recall.Handled celebrity/influencer collabs with Lallantop, Disney+Hotstar, Raj Shamani

Education

  • MICA | The School of Ideas

    Advanced certificate in digital marketing & communication , Digital Communication and Media/Multimedia

  • Alliance University

    Master of Business Administration (M.B.A.), Marketing

    2008 — 2010

Skills

  • Market Share Analysis
  • Brand Communication
  • Retail Marketing
  • Media Planning
  • Retail
  • Brand Management
  • Marketing Strategy
  • Marketing
  • Media Innovations
  • Media Planning & Asessment
  • Brand Activation
  • Marketing Management

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Ankush Sharma — Head of Brand at Infinity Learn in Bengaluru, KA, IN | Unifers