Ankush Jain
E-Commerce Key Account Manager - at Royal Canin India (A division of Mars Inc.) | Ex Paytm | OYO | Snapdeal
- Role
- E-commerce Key Account Manager - Pan India at Mars
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Ankush Jain
eCommerce professional with comprehensive accomplishments in leading eCommerce channel growth, business development, strategic partnerships to ensure success and achieve goals. Currently handling e-Commerce business for Royal Canin India (Leading Premium Pet Food Brand) and creating better world for pets. Expertise: Category Growth & Management, Brand Alliances, P&L Management, Business Analysis, Promotion Planning, Digital Marketing, Vendor Sourcing & Management, Sales & Operations Planning, Business Development and Process Excellence.
Experience
E-commerce Key Account Manager - Pan India
Jun 2019 — Present · Mumbai, IN
Responsible for delivering top line, bottom line numbers & margin for the brand.•Driving business growth by closing JBP`s & marketing plans with e-commerce platforms. •Key Account Management – Amazon, Flipkart, Paytmmall & aligned partners/vendors. •Budget planning & allocation for all E-commerce platforms.•Marketing strategy planning, budget distribution in campaign management to get the best ROI`s, ROAs & ACOS. •Planning consumer promos, pricing, VPC`s, exclusive & new launches on platforms to drive the new consumer acquisition & to increase repeat purchases. •Work closely with relevant stakeholders including supply chain, finance, media agencies to set the OKR`s in line with business goals.•Drive brand imagery by catalog listing/enhancement, updating A+ content, videos, perfect digital store adoption for creating better pre-purchase experience for consumers. •Inventory/In-Stock levels & OSA (On Shelf Availability) analysis to maintain the product availability.•Demand planning & forecasting at SKU & location level to drive efficiencies in supply chain network for better fill rates to the customers.•Timely processing of customer promo & visibility claims.•Setting up process at various levels.
Education
University of Rajasthan
Bachelor of Commerce - BCom, Accounting
2005 — 2008
NSHM College of Management and Technology
MBA, Marketing
2008 — 2010
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