Ankur Sengupta
Assistant Manager - Research and Insights @Flipkart
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WORK HISTORY
Assistant Manager - Research and Insights @Flipkart
Bengaluru, IN
Led in-depth quantitative and qualitative research (brand health tracks, campaign evaluation, conjoint, and concept testing), delivering actionable consumer insights that directly informed strategic marketing and business decisions, demonstrating a deep understanding of market dynamics.2. Collaborated closely with cross-functional teams, translating research insights into compelling marketing strategies and campaigns, ensuring alignment with brand objectives and driving measurable business outcomes.3. Leveraged a strong grasp of consumer behavior and preferences, combining quantitative data with qualitative insights to craft more targeted and effective marketing initiatives, reflecting a marketing-oriented mindset
EDUCATION
DAV Public School, Bistupur, Jamshedpur
AISSE, Science
Ramaiah College Of Arts, Science and Commerce
BBM, Business Administration and Management, General
DAV Public School, Bistupur, Jamshedpur
AISSCE, Science
Management Development Institute Murshidabad
PGDM, Marketing
ABOUT ANKUR SENGUPTA
An inquisitive individual with over 4+ years of experience specialised in Market…
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