Ankur G.

About Ankur G.

I\'m an engineer turned marketer with a passion for driving growth. I\'m a teacher at heart and love to connect, engage, and inspire my audience by telling great stories.After completing my engineering degree, I started working in data and analytics in India. But it wasn\'t until I moved to the US to pursue my MBA that I discovered my passion for marketing. Over the past 12 years, I\'ve been fortunate to work with some amazing high-growth enterprise data & AI SaaS startups, elevating product positioning, driving impactful go-to-market strategies, and achieving revenue growth targets.Some of my key accomplishments include: Spearheaded transformative product launches and category creation initiatives, repositioning companies from data protection to AI enablement and from data governance to data intelligence, while driving double-digit revenue growth and securing analyst recognition in Gartner Magic Quadrant and GigaOm Sonar reports. Orchestrated strategic partnerships with NVIDIA, HPE, AWS, Google Cloud, Snowflake, and Databricks, resulting in significant partner-influenced pipeline growth and unlocking new market segments through joint value propositions and integrated solutions. Implemented value-based selling frameworks that measurably increased win rates and deal sizes, while creating comprehensive programs including TCO & ROI calculators and advocacy initiatives that generated consistent referral growth and achieved high adoption rates for new products.From developing go-to-market strategies to optimizing customer acquisition and retention, I love finding creative solutions to complex business problems and delivering tangible results. Some of my key capabilities include: Developing go-to-market strategies that drive measurable revenue growth Optimizing customer acquisition and retention to increase customer lifetime value Providing strategic direction and support to alliances and product groups Attaining Visionary/Leader status in the Gartner Magic Quadrant Developing vertical-specific growth strategies Proficient in value-based selling, resulting in more wins and bigger deals Orchestrating customer and partner advocacy programs for increased referralsIn my free time, I enjoy playing my harmonica, singing Hindustani vocal music, delving into books and podcasts on leadership and spirituality, taking walks in nature, and creating toys and tools for children to help them develop emotional intelligence and good habits 🧠.

Experience

1. Director of Product Marketing

   Alation

   Jun 2025 — Present · Redwood City, CA, US

   Let’s face it—getting started with AI is easy, but getting it right is hard. Especially when your AI is working with structured data—the core facts of your business. Precision matters. Errors in this data don’t just confuse models—they break trust and hurt business.The traditional approach—catalog everything, govern everything—doesn’t scale. It slows you down. What’s needed is a shift to governed, AI-ready data products: discoverable and reusable building blocks that accelerate innovation without sacrificing control.Alation helps you build, govern, and scale these data products, fast. We’re the only open, platform-agnostic vendor in this space—meaning you can operationalize trusted data and precision agents wherever your data lives, across any cloud or stack.550+ enterprises, including top banks, telcos, and governments, trust Alation to deliver business-ready data for AI and analytics—with confidence and at scale.

Education

• Indian Institute of Technology, Delhi

  Bachelor of Technology (B.Tech.) | Master of Technology (M. Tech), Biochemical Engineering

• Cornell Johnson Graduate School of Management

  MBA, Strategy | Marketing | Leadership & Ethics

• inventRight

  Student

Skills

• Reltio
• Strategy
• Competitive Analysis
• Market Research
• Leadership
• Analytical Skills
• Start-Ups
• Entrepreneurship
• Data Analysis
• Business Development
• Cross-Functional Team Leadership
• Product Innovation
• Product Management
• Mentoring
• Thought Leadership
• Analytics
• Conflict Resolution
• Financial Modeling
• Strategic Partnerships
• Project Management
• Customer Insight
• Marketing
• Statistical Modeling
• E-Commerce
• Analysis
• Training
• Leadership Development
• Business Strategy
• Management Consulting
• Enterprise Software
• Product Marketing