Ankket Jain Papriwal

About Ankket Jain Papriwal

22-year Revenue & Business Leader at the intersection of AI, Content, and…

Experience

1. National Revenue Head

   Groupm

   Jun 2022 — Present · Delhi, IN

   Led 500 Cr+ in revenue through enterprise Sales & CXO Engagement, this was done across 24 months for Goat and GME (Earlier know as INCA and MCG respectively), driving performance through content, platform strategy, stakeholder engagement and client partnerships.Scaled INCA nearly 3X by building branded content ecosystems and influencer commerce through AI-driven marketing transformation and data-led personalization. Designed and led new monetization models, embedded innovation into GTM and delivery frameworks, and built a high-performance team to sustain growthSustained MCG business at scale by aligning brand content with performance marketing — delivering both reach and revenue impact.

Education

• Devi Ahilya Vishwavidyalaya-IPSA

  B.COM, Commerce with Computer Application

  1999 — 2002

• Lala Lajpatrai Institute Of Management

  M.B.A, Marketing & Mass communications

  2003 — 2005

• Indore Public School

  S.S.C. and H.S.C. Indore Public School, Indore Public School

  1989 — 1999

• Indian School of Business

  Strategic Business Leadership, Executive Education

  2020 — 2020

Skills

• Strategy
• Content Management
• Management
• Radio
• Marketing Communications
• Result Oriented
• Entertainment
• Process Improvement Expertise
• Negotiation
• Problem Solving
• Business Development
• Digital Marketing
• Editing
• Sound
• Advertising
• New Business Development
• Public Relations
• Adaptability
• Strong Work Ethic
• Social Media Marketing
• Teamwork
• Team Management
• Television
• Programming
• Digital Media
• Sales
• Broadcasting
• Video
• Creative Direction
• Interpersonal Communication Abilities
• Broadcast
• Leadership
• Media Planning
• Video Production
• New Media
• Negotiation Skills
• Sponsorship
• Creative Solutions
• Networking with People
• Marketing