Ankit Mehra

About Ankit Mehra

Ever since I stumbled into the world of digital marketing over a decade ago, I\'ve been captivated by the power of data-driven strategies to tell a brand’s story. My journey began with an intense curiosity about how brands connect with consumers in meaningful ways, and since then, I\'ve honed my craft across every aspect of digital marketing—from SEO and content marketing to PPC and social media strategies.Today, as an Associate Brand Manager at Cybage Software, I lead multi-disciplinary teams to create campaigns that not only capture attention but deliver measurable results. I thrive on turning complex data into actionable insights, helping brands understand what truly resonates with their audience. My knack for storytelling paired with strong analytical skills allows me to bridge the gap between creative marketing strategies and business goals.One of my proudest achievements was leading a digital marketing team that drove record-breaking ROI on a series of targeted campaigns. By blending a strong research methodology with a hands-on approach, I developed customized strategies that transformed customer engagement and brand visibility for several key clients.As I look to the future, I’m excited about leveraging the latest technologies—especially AI and automation tools—to streamline processes, enhance personalization, and deliver next-level digital experiences. My goal is to continue to drive innovation in branding and marketing while mentoring the next generation of marketers.If you’re looking to collaborate on data-driven digital marketing strategies or seeking fresh perspectives on how to engage your target audience, let’s connect!

Experience

1. Associate Brand Manager

   Cybage Software

   Nov 2021 — Present · Pune, IN

   Led cross-functional teams to deliver high-impact digital marketing campaigns, ensuring seamless collaboration and alignment with business goals, resulting in enhanced project efficiency and client satisfaction.Developed and executed data-driven marketing strategies, utilizing insights from qualitative and quantitative research to optimize customer engagement and drive brand visibility across multiple platforms.Spearheaded client discussions and business transformation initiatives, translating complex marketing data into actionable insights that directly contributed to improved ROI and campaign performance.Mentored and guided client teams in adopting innovative digital marketing practices, fostering collaboration across disciplines and achieving greater alignment on key project deliverables.Proposed and implemented cutting-edge project ideas, advancing departmental growth and technological capabilities while enhancing team skill sets.

Education

• Rajiv Gandhi Prodyogiki Vishwavidyalaya

  Bachelor's degree, Electronics and Communications Engineering

  2009 — 2013

• Central Board of Secondary Education

  Undergraduate, Mathematics and Computer Science

  1995 — 2009

Skills

• Affiliate Marketing
• Landing Page Optimization
• Google Adwords
• Microsoft Word
• Press Releases
• Online Reputation Management
• Blogging
• Microsoft Office
• Online Advertising
• Customer Relationship Management (Crm)
• Microsoft Excel
• Powerpoint
• Article Marketing
• Direct Client Interaction
• Client Relations
• Facebook Marketing
• Search Analysis
• Online Marketing
• Search Engine Optimization (SEO)
• Data Science
• Data Analysis
• Blog Marketing
• Content Writing
• Keyword Research
• Team Management
• Google Webmaster Tools
• Drafting Press Releases
• Web Content Optimization
• Online Traffic
• Organic Search
• Google Analytics
• Link Building
• Website Promotion
• SEO
• Smo
• Business Development
• Digital Marketing
• Sem
• Web Content Creation
• E-Commerce