Ankitha Nair
Paid Search Manager at Assembly Global
- Role
- Paid Search Manager at Assembly Global
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Ankitha Nair
A dynamic digital marketing leader with over 6 years of experience specializing in paid search (SEM) across Google Ads, Microsoft Ads, and Google Marketing Platform (SA360). Known for driving revenue growth and ROI through data-driven strategies, I\'ve managed high-performing campaigns for APAC clients with annual ad spends of up to $3.5 million at M&C Saatchi Performance, achieving notable increases in ROAS and revenue through innovative value-based bidding (VBB) implementations. With a track record of optimizing campaigns, mentoring teams, and securing new business opportunities, I bring a passion for staying ahead of industry trends and a commitment to delivering measurable results. Let\'s connect to explore collaboration opportunities or discuss the latest innovations in digital marketing.Expertise in:Google Ads, Microsoft Ads (Bing Ads), Google Marketing Platform (SA360)Campaign strategy, optimization, and managementData analysis and insights-driven decision makingTeam leadership and mentorship
Experience
Paid Search Manager
Aug 2024 — Present
Education
Indira Gandhi National Open University
Master's degree, Economics
2015 — 2017
University of Mumbai
Bachelor's degree, Electronics Engineering
2009 — 2013
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