Ankita Rathi
Director, Content (ELA), Branded Content | Hello English
- Role
- Curriculum Director at Hello English Acquired By Byjus
- Location
- Jaipur, IN
- LinkedIn followers
- 500 followers
Experience
Curriculum Director
Hello English Acquired By Byjus
May 2022 — Present · Jaipur, IN
Led a dynamic team to develop engaging learning pieces for diverse formats and geographies, aligned with CBSE, ICSE, IB, and other educational standards- Drove content ideation and brainstorming sessions with the team, for innovative and impactful content- Championed the adoption of innovative technologies and approaches within the content development process, resulting in captivating and interactive learning experiences for students- Analyzed content performance metrics for data-driven optimizations to continuously improve engagement and learning outcomes- Successfully launched and managed gamified learning projects, achieving increased student participation and improved retention rates- Maintained content calendars for timely, high-quality delivery- Collaborated closely with cross-functional teams, including teacher success, design, and operations, to align content initiatives with broader business objectives.
Education
K J Somaiya Institute of Management
Master of Business Administration (MBA), Marketing
2013 — 2015
K. J. Somaiya College of Engineering
Bachelor of Engineering (BEng), Electrical, Electronics and Communications Engineering
2009 — 2013
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