Ankita Grewal
Google Operations Center | Ex - Accenture | Google Business Award APAC Winner - GOMC 2017
- Role
- Digital Marketing & Research Senior Associate at Google Operations Center
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Ankita Grewal
Experienced Person with a demonstrated history of working in the marketing and…
Experience
Digital Marketing & Research Senior Associate
Feb 2021 — Present · Gurugram, IN
Providing expert recommendations to optimize Media & Entertainment accounts for the US market, ensuring high-quality work and on-time delivery for Google\'s clients- Successfully managing and optimizing all types of tier I accounts, resulting in improved performance and increased ROI for clients- Creating and executing new campaign builds for Search, Display, and YouTube accounts on Google AdWords, ensuring maximum reach and engagement for clients- Developing comprehensive search plans with estimates for new and existing accounts, enabling clients to better understand and allocate their budgets- Conducting continuous optimization of budget pacing accounts by adding relevant keywords, improving settings, adjusting keyword bids, location bids, and more, leading to improved performance and cost savings- Strategizing and executing optimization of CPA-based accounts based on conversions, effectively reducing unnecessary costs and improving overall campaign performance.
Education
Delhi University
Bachelor's in Commerce (Hons), Business/Commerce, General
2014 — 2017
Indira Gandhi National Open University
Master's degree, Business/Commerce, General
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