Ankit Misra

About Ankit Misra

Seasoned Sales Professional with Expertise in FMCG Sales, Actively Seeking opportunities. Skilled in Sales, Market Research, Management, Market Research, Product Development, P&L, New Product Launch, and Business Development. Strong sales professional with a Master\'s in Business Aggressive Sales Instincts to adapt to Challenges and exceed company goals Performance-Driven professional with Expertise in augmenting business, penetrating new markets for businesses excellence, and introducing a new product Administration (M.B.A.) from the Institute Of Marketing and Management focused on marketing.

Experience

1. Assistant Manager

   Burger King

   Aug 2022 — Present · Delhi, IN

   Handling Part of North India Business - Format High Streets | Transit| Mall | Food Court & Drive thru Align the store-led regional marketing initiatives to corporate marketing strategy. Support in execution of the Annual plan. Design & lead the execution of marketing strategy to driverestaurant sales & increase footfall across regions Conceptualize programs for focus stores and execute the programs by empowering store managers Execute the brand and consumer engagement programs in-store; including in-store communicationchanges from time to time Liaise with corporate marketing team for all the inputs regarding local media for increasing theeffectiveness of ATL/BTL campaigns Deal with partners, activation agencies and production vendors to ensure timeliness, quality and at-right cost Allocate and track marketing budget spend across regions and initiatives Review the regional marketing communication Leverage analytics to track marketing effectiveness Maximize success of the regional plans by ensuring alignment, effective articulation and communication ofmarketing plans to internal stakeholder Direct store teams, regional marketing team & agencies on LSM initiatives and materials to drive sales,guest count targets & restaurant profitability. Track progress on LSM initiatives and provide periodic updates to operations head. On an on-going basis, communicate marketing plans, results, and learning to restaurants, staff, agencies,partners & suppliers to derive the maximum value for the brand & LSM initiative Partner with Operations team for planning and overseeing execution of all the marketing related activitiesaround new store launch as per the SOPs. Motivate the Regional Operations team to excel in performance and collaborate effectively with otherfunctions for seamless operation

Education

• Institute Of Marketing and Management

  Master of Business Administration (M.B.A.), marketing and international business

  2013 — 2015

• Kendriya Vidyalaya

  High School, Business/Commerce, General

  2000 — 2008

• Kanpur University

  Bachelor of Commerce (B.Com.), Commerce

  2009 — 2011

• Kanpur University

  Master's degree (M.Com), Commerce

  2011 — 2013